R D Pindoria PhD DIC PGCE
What is a Lovemark? Lovemark is something that is well respected and loved. Visit this useful site for Creative Thinking and Lovemarks.
Dudley Lynch divided the world of business into Carps (victims) Sharks (aggressors) and Dolphins (exploratory collaborators). He states that if the dolphins start to collaborate its all over for the sharks. Ref: http://www.squidoo.com/howtodobusiness